Industrial coffee

Industrial coffee, noun: Coffee that is cultivated in very large quantities on large plantations in monocultures and that is harvested via stripping. Organic and fair trade standards are generally not fulfilled. Even in the processing, efficiency is give the greatest importance: Quick drying methods are used and the beans are roasted in 2-5 minutes. It is usually sold in supermarkets and discount stores. (see also: industrial roasting) The opposite is organic coffee.